Alter Ego Italy – Passion Color Mask Series (16 Shades – Select from Menu)


SKU: 6860510527567-alter-ego-italy-passion-color-mask-series-16-shades-select-from-menu Category: Tags: , , , ,


* This product is made for both Non-Professionals and Professionals *


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Passion Color Mask Series

Size: 250ml

(A smaller 50ml size is available by special order.  Email us at: to order).


Dull or faded colours need a vitality boost to recover shine and full colour.

The Passion Color Mask line includes the Alter Ego Italy coloured masks available in 12 shades, from the most natural to the trendiest colours, designed to give shine, pep and volume to both natural and coloured faded, lifeless and dull hair.
They give extreme brightness and revive colours with intense tones and shades by detangling the hair and nourishing it deeply as a result of the mixture of natural ingredients they are made up of.

The hair colour is enhanced, full and shiny. The nourishing and detangling action makes the hair soft, easy to comb and amazingly shiny.

All colours are based on cutting-edge pigments.
The functional technology is based on the use of cationic pigments with high, constant chromatic performance ensuring a new level of immediately visible shine.
As a result of their rich texture and the presence of Vitamin E and Inca Oil, the coloured masks deeply nourish the hair, restoring suppleness and performing unmatched anti-oxidant and anti-aging actions.


  • Nourishing colouring mask
  • To revive colour
  • To prolong cosmetic colour
  • Conditioning and detangling action
  • Soft and shiny hair
  • Enriched with Vitamin E and Inca Oil
  • 16 available mixable shades

  • Wear disposable gloves after the shampoo
  • Apply on towel-dried hair and spread with a brush
  • Leave it on for 3 to 15 minutes according to the desired effect


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